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How Retail Media Is Reshaping Retail
Retail media networks have been gaining serious traction over the last few years. In fact, retail media could become one of the biggest growth drivers in digital advertising history. According…
Top eCommerce Holiday Trends for the 2024
We may still be weeks away from the holidays, but for smart eCommerce retailers, now is the perfect time to start prepping. Looking at the holiday shopping trends 2023, US…
The Importance of Competitor Price Comparison
The eCommerce landscape has become highly competitive with over 25 million online stores fighting for the attention of the same shoppers. Additionally, savvy shoppers use price comparison tools to compare…
How Brands Can Beat Third-Party 3P Sellers on Amazon and Walmart
The Difference Between Third-Party and First-Party Sellers A first-party (1P) seller is a brand/manufacturer that sells its inventory to Amazon/marketplace, who, then sells it to shoppers on its platform. A…
Amazon MAP Monitoring and Enforcement: A Guide to Protecting Your Brand
In the fast-paced world of eCommerce, maintaining control over your brand’s pricing and reputation is crucial. One key strategy to achieve this is through Minimum Advertised Price (MAP) monitoring. With…
Top 5 Strategies to Take Control of the Digital Shelf on Amazon
When you step into a retail store, you see a shelf decorated with beautiful products. When the products are strategically placed on a shelf, the shopper customer is automatically lured…
How AI and IoT Are Shaping Consumer Electronics in 2024
The consumer electronics landscape is rapidly evolving, driven by a mix of innovation, changing consumer preferences, and technological advancements. Reports show that this year, 78.3% of total consumer electronics sales…
Driving Retail Innovation with AI-Powered Predictive Pricing
Today’s digital retail landscape is increasingly competitive, and the ability to predict and proactively respond to market changes has become the need of the hour. Traditional pricing strategies, which are…